A big part of a website ranking well in search engines is the number and quality of other websites linking to it. This is similar to a “popularity contest” in real world relationships where weight is given by search engines to sites that are, frankly, popular.
There is more to it than that, but we will be releasing new SEO incoming link tools in Essio Studio as part of a future release. As with all our SEO tools, we will start simple and progress as our customers (you!) tell us what is important (and not important) to you.
By knowing your backlink history over time, you can see trends with how search engines like Google have built up their indexes of backlinks for your website.
If you have any questions about the upcoming SEO Backlink Analyzer contact us at support@essiostudio.com.